When entering this category please note that you must provide:

• Examples of your operational and marketing activity
• Examples of training
• 2 high resolution pictures of your business
• Treatment menu

1. Please provide us with a professional biography listing details of where and when you trained as a medical practitioner; your qualifications, accreditations and experience that are specific to aesthetics; any previous accolades you have been given; any work you do as a conference speaker, KOL or trainer; any clinical studies, papers or articles you have written that have been published in professional magazines or journals; any associations you are a member of and any roles you hold within these associations. Any paid work you do as a brand ambassador.
2. Please provide details of your current practice and where you work from as well as details of your website and links to your social media.
3. Please provide at least one example/case study illustrating your work and details of how you achieved the result. Before and after images must be included.
4. Please provide us with a maximum of three patient testimonials dated within the last year.
5. Please tell us about the areas of your field that you feel you excel or specialise in (for example facial injectables, body contouring, threads, cosmetic surgery, laser).
6. Please explain how you feel that you offer a high standard of clinical care to your patients to ensure their mental and physical wellbeing.
7. Please tell us what you most enjoy about your job?
8. Explain how you deal with challenging or difficult patients and complaints?
9. Please tell us why you feel you should win the title of Aesthetic Practitioner of the Year 

• Attach examples of your operational and marketing activity
• Outline your therapists’ qualifications and your ongoing training & development policy, including dates of most recent CPD
• Upload examples of training Upload at least 2 high resolution pictures of your business
• Upload your treatment menu
  

• Upload examples of external PR which relate to your team
• Upload one high-resolution photo of the salon or spa team
  

• Why should you win this award? Can be submitted in a word answer (300 words max) and/or 90 second video filmed on your phone.
• As a Director of your company – what is your role?
• As a Director, what are you most proud of? How do you motivate others?
• What skills do you have that allow you to excel in your role?
• What are your passions within the hairdressing industry and how do others in the industry view you?
• List any additional activities you are involved in within the industry.
• Upload a recent photograph of yourself
• Describe your professional self in 50 words

HOW TO ENTER

• The following needs to be submitted with your online entry;

1. Make sure to take a video of your shoot. This needs to be a 360 degree video of each model before any work and on completion of the final look. This can be done on a mobile phone.
   
2. 4 FINAL IMAGES - 10" x 8" (portrait) full colour, high resolution photographs, of the same model's hair after colouring. 
3. PRE-EDIT IMAGES - Entries must be supplied with an “after” shot of each model before any post-production/ retouching. Each photograph should be no larger than 10" x 8" (portrait). The organisers and judges reserve the right to question any photographs, which appear to be computer enhanced. 
   
4. BEFORE IMAGES - 10" x 8" (portrait) full colour, high resolution photographs, of the hair before colouring. 

• Please complete our standard questionnaire for each look. This can be downloaded through the entry form or obtained by calling the Awards Team on +44 (0)20 7351 0536 or email awards@thepbgroup.com. This can include additional photographs to demonstrate the process, outlining: texture, porosity, previous colour applications and other relevant information.
• The before and after photographs, together with the A4 technical explanations (as detailed above) for each shot should be uploaded with your entry. Please ensure that you upload each 'before' photograph and 'after' photograph in the same order as the questionnaire so that they can be clearly identified during the judging. 

THE PHOTOGRAPHIC SHOOT

• Make sure to take a video of your shoot. This can be done on a mobile phone.
• ENTRANTS MUST SUPPLY BEFORE SHOTS OF ALL MODELS.
• Please ensure that nothing appears in the photographs or technical portfolio that could be used to identify the entrant i.e. branded gowns.
  

1. Why should you win this award? Tell us why you deserve to win in a 90-second video (can be filmed on your phone).
2. What is your education philosophy? Tell us why education is important to you, and why you have chosen to work as an educator. Provide an overview of the type of education you provide, and why. (Maximum 350 words)
3. How do you deliver education? Tell us about how you deliver education, and why you have chosen that format. Provide an overview of how a typical education session might go, from start to finish. (Maximum 350 words)
4. How do you appraise learners? Tell us about how you evaluate learner success. Provide an overview of your appraisal process, including assessment, feedback and any relevant reward schemes or qualifications provided. (Maximum 350 words)
5. How do you evolve your education to stay relevant? Tell us about the ways you adapt and develop your education to keep it fresh, relevant and appealing to learners. Share any feedback methods you use, as well as insight into how you get inspired as an educator. (Maximum 350 words)
6. How has your education had an impact? Tell us how your training has had an impact on the success of a team, or on the personal development of an individual. Provide a brief case study highlighting real-world results that have been driven by your education. (Maximum 350 words)
7. Please provide photographs of your salon/education space
   

• Why do you think your salon should win this award? Can be submitted in a word answer (300 words max) and/or 90 second video filmed on your phone.
• Upload a graph showing the annual turnover of the salon for the last two financial years and the level of gross profit. 
• List the policies you have in place to ensure good customer relations.
• Tell us about the guidelines you have in place when dealing with customer complaints.
• Shout about the promotional and marketing activity which has taken place during the past year. Please upload examples
• List the key aims and objectives of your marketing and promotional plans.
• Upload a completed assessment form that you have used to monitor performance.
• Tell us about the key elements of your training policy, including career opportunities. Upload examples
• Upload one Exterior & one Interior image of the Salon

• Tell us why your team should win this award. This can be submitted in a word answer (300 words max) and/or 90 second video filmed on your phone.
• Upload examples of external PR which relate to your team.
• What does your team offer and what makes them special?
• What team building activities and/or initiatives do you have in place to ensure team integration and motivation and what new activities have you undertaken as a team? Include a short description of how you worked together and what these activities achieved.
• Upload ONE photo of the Salon Team (high resolution)

HOW TO ENTER

• The following needs to be submitted;

1. 4 FINAL IMAGES - Please submit in high and low resolution 10" x 8" (portrait)
2. PRE-EDIT IMAGES - Entries must be supplied with an “after” shot of each model before any post-production/ retouching. Each photograph should be no larger than 10" x 8" (portrait). The organisers and judges reserve the right to question any photographs, which appear to be computer enhanced. 
3. BEFORE IMAGES - Entries must be supplied with a ‘before’ picture of each model taken on the day of the shoot prior to any hair work, make-up or styling. 10" x 8" (portrait)

THE PHOTOGRAPHIC SHOOT

• You must declare which pictures contain the above by labelling the back of the pictures with the words ‘wig’ or ‘extension/hairpiece/strand’. 
• No more than two faces may appear in any one photograph.
• No more than three pictures can be used in two different categories. Photographs may be black and white or colour and the hair should be aspirational, wearable and reflect current trends.
• Professional photographers, make-up artists and stylists may be used.
• Images do not have to be head and shoulders, but they do need to focus on the hair, especially in terms of lighting and pose 

• Upload your CV
• Upload certificates
• Provide three images showcasing the creativity of your make-up work with background information for each image
• Upload eight photographs to complete a step-by-step of a complete make-up look. The photographs need to be accompanied by a written technical explanation of each step, and the system you have used and why
• Upload a high resolution shot of yourself in a work environment
  

• Attach examples of your operational and marketing activity
• Upload examples of training
• Please upload a high resolution picture of your Reception area
• Please upload a high resolution picture of a Treatment area
• Please upload a high resolution picture of your Salon exterior
• Upload your treatment menu
  

• Attach examples of your operational and marketing activity
• Outline your therapists’ qualifications and your ongoing training & development policy, including dates of most recent CPD
• Upload at least 2 high resolution pictures of your business
• Upload your treatment menu
  

• Upload copies of certificates including your most recent CPD certificate. 
• You must upload a high resolution picture of yourself.
• Please upload your CV